"Reishi, Ganoderma lucidum mushrooms are certainly an herb for the millennium and beyond," commented Hugh Garse, president of Reishi-Mushroom. "Considering that Reishi has a history of use that spans 4,000 years and is more highly revered than ginseng in the Orient, one could readily compare Ling-Zhi's market potential to that of ginseng in Gano Coffee."
Coffee Quebec: "* 600-800 AD -- the era in which an Ethiopian goat herder named Kaldi reportedly discovered coffee after observing that his goats become very excited upon eating coffee berries"
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Ling-Zhi
Ganoderma Lucidum
REISHI
JUST ANOTHER FUNGUS? Reishi mushrooms are a polypore mushroom. Mushrooms are the fruiting body and reproductive structure of a higher order fungus organism, much like an apple is the fruit of an apple tree. The actual mushroom "tree" is a fine thread-like network called mycelium. This mycelium is for the most part subterranean, living in soil, logs and other organic litter. Unlike green plants, which produce many of their own nutrients by photosynthesis, mushrooms primarily get their nutrients from dead organic matter or soil. Mushrooms and their mycelium are nature's original recyclers. Without them, the planet surface would be piled high with dead, decaying material and many symbiotic relationships would fail to have occured. Mushrooms rise out of the mycelium when the right nutrients are amassed and the right environmental conditions present themselves. Mushrooms release spores at maturity. The wind spreads them and when they land on the right spot, the cycle starts over again.
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